Cadbury Freeze The Joy 1

Cadbury Freeze The Joy

Cadbury Freeze The Joy

The classic British summertime, wind and rain, but that won’t stop Cadbury’s dancing Dad in Guy Soulsby's latest commercial for the brands new Dairy Milk Ice Cream.

This is the tale of one man’s joy as he is overcome by the ice cream's chocolatey taste, bursting into an impromptu and surprising dance along a beachfront promenade.

Guy worked with Art Director Tim Jones and Senior Creative James Cross from Big Communications for their third commercial collaboration. The spot was shot on location by director of photography Nicholas Bennett, cut by Nick Armstrong @ ENVY, the post house that also completed final post, and accompanied by a great choice of music track and mix by Seb @ SNK Studios.